Scribd, which bills itself as “the largest social publishing company in the world” has become the industry standard for distributing documents any kind. From corporate reports to college term papers, Scribd has over 10 million documents published and available to the public.
What does any of this have to do with you?
There are dozens and dozens of adaptable marketing materials available to you for free. Some come from gov’t agencies, while others come from individual DCs or small business’s.
Take a look at this example of monthly newsletter.
These materials should not be used verbatim and will have to be used as a blueprint and customized for your practice, but you can easily download a text file or .PDF.
“Scribd hereby grants to You a limited, non-exclusive, non-transferable, freely revocable license to view, download (including, without limitation download to a portable device), print, and have printed User Content for personal use subject to any express restrictions contained in the license under which such User Content is distributed.”
Translation: You can download all day, but you must (and should) avoid using the content as is. Instead, think of it as inspiration for your own campaign.
March 4th, 2010 at 3:30 am
The problem with scribd is that many of the “authors” throw articles together for the simple fact that they build “authority links” to their website. They don’t actually care if anyone actually reads them… as long as the googlebot reads the article, the backlink is created. So scribd material isn’t always a great source for material.