Social Media Best Practices for Chiropractors

, March 20, 2012

Social media is all the buzz in chiropractic marketing today. In the last two weeks I have read at least 12 articles on pinterest (a Facebook or Twitter application) alone. Before that Google+ was a must-have for anybody who wanted to be anybody. It’s as easy to see how chiropractors can feel obligated to participate [...]


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Posted in Advertising, Coaching, marketing systems, New Media, Online Marketing, Practice Management, Social Media Marketing | No Comments » |

The Daily Deal Phenomenon – Will it Work for Chiropractors?

, December 2, 2010

The newest advertising trend today is the daily deal. In the US there are several large daily deal companies the two largest national brands are www.Groupon.com and www.LivingSocial.com.  Many cities have their own smaller daily deal companies – in Denver we have www.weeklydeals.com, Los Angeles has www.SocialBuy.com. The premise for all daily deal companies is [...]


Posted in Advertising, Internet Marketing, marketing, Online Marketing | 3 Comments » |

How to Attract New Chiropractic Patients with Facebook and LinkedIn

, September 9, 2010

Facebook and LinkedIn are two of the most popular social media sites today and can be very effective for both relationship building and patient retention. Friending or linking with clients is a natural way to keep in touch and is something many of your clients are already doing on a regular basis. Relationship building and [...]


Posted in Internet Marketing, New Media, Online Marketing, Targeted Marketing | 4 Comments » |

Marketing Chiropractic Care to Moms

, February 24, 2009

Marketing Chiropractic to Moms A group not to be ignored   Mothers control 85% of the household income in the US, and their buying power tops $2.1 trillion annually, according to a special report by Marketing Sherpa. There are approximately 75 million moms in the US alone.   Match these statistics to the fact that women are [...]


Posted in marketing, Marketing to Moms, Online Marketing | 2 Comments » |

5 Steps to Make Sure your Practice is Found Online

, November 19, 2008

  Having a Web site is now a necessity for any type of business, especially a chiropractic practice. In fact, statistics show that over 80% of consumers search for health-related information online first – before they do anything else.   And while some chiropractors tell me their clients don’t specifically find them on the Internet, [...]


Posted in Internet Marketing, Online Marketing | 1 Comment » |

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