What Are You Broadcasting?

Filed under Communications, Marketing Expert, Media Consultant, Professional Networking, Public Relations, Social Media, Uncategorized

Powerful communication skills attract the masses, especially on TV and radio. Many chiropractors make the mistake of using these words in particular. It’s time to stop using them and create deep credibility as a communication leader.

 

 

Comments (0) Posted by Shawne Duperon on Wednesday, May 9th, 2012


Filed under Communications, Marketing Expert, Media Consultant, Professional Networking, Public Relations, Social Media, Uncategorized

Your network is your net worth. Partnering can explode your practice. How savvy are you with picking and working with the right joint venture partners?

 

Comments (0) Posted by Shawne Duperon on Wednesday, April 18th, 2012


Filed under Communications, Marketing Expert, Media Consultant, Professional Networking, Public Relations, Social Media, Uncategorized

So many people do media interviews wrong simply because they are wearing the wrong stuff … here’s how to avoid those mistakes that are easy to make. Don’t have your outfit cause you to lose your credibility as a doctor.

 

Comments (0) Posted by Shawne Duperon on Wednesday, March 28th, 2012


Filed under Communications, Marketing Expert, Media Consultant, Professional Networking, Public Relations, Social Media

Video blogging is hot, hot, hot. It pushes you up in search engine optimization – making it easier for patients to find you, like you and choose you as their doctor. It’s also the best way to word of mouth your practice.

 

Comments (0) Posted by Shawne Duperon on Wednesday, March 7th, 2012


Filed under Communications, Marketing Expert, Media Consultant, Professional Networking, Public Relations, Social Media

Congruency is the game. And? People do business with people they like. You gotta see your smiling face. A picture IS worth a thousand words.

 

Comments (0) Posted by Shawne Duperon on Thursday, February 16th, 2012


Filed under Communications, Marketing Expert, Media Consultant, Professional Networking, Public Relations, Social Media, Uncategorized

Increase knowledge, lower fear. The more you know about interviewing, the more free publicity you’ll attract. This fast easy tip will put you at ease quickly and attract viewers.

 

 

Comments (0) Posted by Shawne Duperon on Wednesday, January 25th, 2012


Filed under Communications, Marketing Expert, Media Consultant, Professional Networking, Public Relations, Social Media

There is a ton of research on the impact of smiling. You will attract more patients and make more money with the discipline of smiling. You gotta get your face moving and here’s why…

 

 

Comments (0) Posted by Shawne Duperon on Wednesday, January 4th, 2012


Filed under Communications, Marketing Expert, Media Consultant, Professional Networking, Public Relations, Social Media

Knowing when to be quiet will keep reporters coming back for more. Fear gets in the way of quieting down to listen to your intuition. This skill will have media and patients pursuing your practice and you as a doctor.

 

 

Comments (0) Posted by Shawne Duperon on Wednesday, December 7th, 2011


Filed under Communications, Marketing Expert, Media Consultant, Professional Networking, Public Relations, Social Media

This is a simple and powerful skill when working with reporters. When you know how to interview your marketing paradigm shifts. New possibilities open up for more patients, more energy and more fame.

 

Comments (0) Posted by Shawne Duperon on Wednesday, November 16th, 2011


Filed under Communications, Marketing Expert, Media Consultant, Professional Networking, Public Relations, Social Media, Uncategorized

Engagement, engagement, engagement. That’s your Facebook mantra. It’s not about quantity, it’s all about quality. Are you creating quality engagement?

 

Comments (0) Posted by Shawne Duperon on Wednesday, October 26th, 2011